How To Hack The Listing Names And Descriptions So Buyers Find You Faster
This guide will help you optimize your wins in the CloudTask Marketplace by:
- Attracting Buyers by using language on your listing names that is specific to the results.
- Increasing engagement from potential Buyers by drafting compelling service descriptions that showcase your expertise.
- Increasing opportunities from well-matched Buyers by providing a clear and comprehensive overview of your services so interested Buyers have a clear understanding of what you deliver.
Before We Start...
To use this guide you will need to have a Published Listing in the CloudTask Marketplace. If you have not published a Listing yet, you can do so by following the guidance in this article to master the basics of Listing creation: How To Publish A Sales Service Offer In The CloudTask Marketplace.
Let's Get Started:
Basic Listing Information
Use the Listing Name and Listing Description to share a high-level overview of your offering for this listing and save the “What You Can Expect From Me” and “What I Need From You” for the pricing section later.
Here are some format examples we recommend you use to help you show up more frequently in search results:
Listing Name Examples: (Max 65 characters)
- Acme B2B Appointment Setting
- Acme Omnichannel Sales Playbook
- Acme Curated Prospect List
- Etc…
Description Examples: (Max 440 characters)
If you are a Sales Agency:
Acme Agency is a lead generation company based out of the USA specialized in phone, email, and LinkedIn Outreach for SaaS companies selling into businesses in the Retail Industry with locations based in the USA.
If you are a Sales Freelancer:
I am a Sales Freelancer based out of Colombia specializing in Outbound B2B Lead Generation – identifying, contacting, and qualifying cold and warm prospects via phone, LinkedIn and email. I have x years of experience in [sales, B2B sales, B2B software sales]
Set up Hourly offering
You can only select One Hourly Rate per Listing, if you have different packages with different hourly rates you need to create multiple listings.- A Sales Training workshop that happens during one afternoon.
- A Sales Consulting Session that lasts only 2 hours within a single day.
- A Sales Freelancer o Sales Agency that offers hours for a time-limited event (i.e. Scrap a list for the duration of the gig, engage attendants to a live online event, etc)
Set up Monthly Offering
DISCLAIMER: Some wording on the Monthly Pricing module might contain "Hourly" language and it's being improved constantly, rest assured this section is dedicated to services that Sellers charge monthly.
You can only select One Monthly Rate per Listing, if the price for the service listing you are creating changes at different levels (Headcount, List size, Channels used, Territory, Features Included, etc.), create a Listing for each one with its appropriate Monthly Pricing to make it easy for the Buyer to checkout- Sales Agencies that are responsible for the day-to-day execution of the services, and are hired on a monthly retainer basis to do so.
- Sales Freelancers that are responsible for the day-to-day execution of the services, and are hired on a monthly retainer basis to do so.
- Sales Agencies that are responsible for managing the Buyer’s internal sales team, and are hired on a monthly retainer basis to do so.
- Sales Agencies that are responsible for providing Lead Lists to the Buyer’s sales team, and are hired on a monthly retainer basis to do so.
- Sales Trainers that are kept on a monthly retainer basis to provide continuous improvement coaching to the Buyer’s internal Sales Team
Monthly Offering Service Examples:
Name Examples (Max 65 characters) |
Description Examples: (Max 440 characters) |
Monthly Managed Service - 1 SDR |
Here is what you can expect from us: |
Monthly Managed Service - 4 SDRs |
Here is what you can expect from us: |
Monthly Managed Service - w/ Marketing Assets |
Here is what you can expect from us: |
Monthly Managed Service - w/o Marketing Assets |
Here is what you can expect from us: |
Set up Flat-Fee offering
If you have different packages with different Flat Fee Rates, each one can have its Service Name and Service Description on the same listing, If the price for the service you are creating a listing for changes at different levels (Duration, Assets Included, Volume of Leads, etc) each one will have it’s own name, price and description, making it easy for the Buyer to check out.
Flat Fee Offering Service Examples:
Name Examples (Max 65 characters) |
Description Examples: (Max 440 characters) |
Acme Curated 1000 Prospect List |
Here is what you can expect from us: |
Acme Curated 5000 Prospect List |
Here is what you can expect from us: |
Acme B2B Appointment Setting Campaign Playbook |
Here is what you can expect from us: |
1 Seat Email Warm-up Service |
Here is what you can expect from us: Domain Overview, DNS Checkout, Blacklist Overview, Deliverability Checkout, Spamfilter Overview |
Hubspot Implementation 1-5 SDR Team |
Here is what you can expect from us: Pipeline stages, custom deal properties, automation, playbooks, templates, sequences, and sales reports. We will create a handbook and train your team. DURATION: 10 Days |
Hubspot Implementation 6-10 SDR Team |
Here is what you can expect from us: Pipeline stages, custom deal properties, automations, playbooks, templates, sequences, and sales reports. We will create a handbook and train your team. DURATION: 15 Days |
Congratulations, you’ve Enhanced your Listing in the CloudTask Marketplace!
Here's what to do next:
Apply to Buyer Requests In The CloudTask Marketplace by following this link!