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SalesRoads is a B2B lead generation company headquartered in the USA that specializes in engaging with prospects via Phone and Email to generate sales qualified leads and discovery meetings for companies looking to sell B2B products in the USA markets.

Monthly Prospect List Size 500
Monthly Activities Per Prospect (#) 8
Quarterly Output Target (#) 35 Meetings
Performance Guarantee No
Quarterly Investment $22,000 - $30,000
Onboarding Fees No
Additional Fees No


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Agency Listing Page - CTA

How SalesRoads Does Outreach Campaigns

Prospect Lists

SalesRoads uses the following approach in its standard service offering when building prospect lists for Sales Campaigns:

Contact Data Types Software Provided Team Members
  • Sales Intelligence Software
  • Human-Curated List Building
  • Contact lists provided by the Client
  • Firmographic Data
  • Demographic Data
  • Technographic Data
  • Sales Intelligence Software
  • Email Verification Software
  • Phone Number Verification Software
  • Contact List Builder

Prospecting Sequences

Sales Roads uses the following approach in its standard service offering when engaging with prospects for Sales Campaigns:

Channels Prospect List Type Sequence Types Provided
  • Phone
  • Email
  • Outbound
  • Inbound

  • Pre-Launch Outreach Sequences
  • First-Touch Outreach Sequences
  • Follow-Up Outreach Sequences
Campaign Assets Provided Software Provided Team Members
  • Email Scripts
  • Phone Scripts
  • Campaign Playbooks
  • CRM Software
  • Phone Software
  • SDR - All Channels
  • SDR - Manager


Performance Reports

 Sales Roads uses the following approach in its standard service offering when reporting on the performance for Sales Campaigns:

Tactics Data Frequency Software Provided Team Members
  • Client Portal
  • Activity Metrics
  • Conversion Metrics
  • Output Metrics
  • Real-Time
  • Data Visualization Software
  • Customer Success Manager

Case Studies

Case Study #1: Analytics Software

Appointment Setting campaign for an Analytics Software solution. The client was looking to promote into Marketing Leaders at companies in the Health & Wellness and Consumer Products industries operating in the following market(s): USA. The client's sales campaign goal was to generate 8 meetings per month.

SalesRoads built a prospect list of 500 contacts using Sales Intelligence Software, Human-Curated List Building, and Contact lists provided by the Client.

SalesRoads deployed a sales sequence that included Cold Outbound Phone, and Cold Outbound Email with a maximum frequency of up to 8 activities per contact per month until the contact converted or requested to be removed from their list.

SalesRoads exceeded the campaign goal for the first time in month 1 of the campaign, delivering 10 out of the 8 meetings per month goal. The highest number of meetings SalesRoads generated in one month, during the campaign period, was 14.

Frequently Asked Questions

None Provided

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