Amoko

- Generated and qualified leads through cold email outreach, LinkedIn prospecting, and inbound funnel follow-up, leading to a 50% increase in booked appointments and new sales opportunities.

- Used CRM platforms (e.g., HubSpot, GoHighLevel) to manage pipelines, track engagement, and prioritize outreach, improving lead-to-meeting conversion rates by 35%.

- Worked closely with sales reps and closers to hand off qualified leads, helping to shorten the sales cycle and increase deal flow.

- Developed sales messaging, cold email sequences, and outreach scripts to boost reply rates and improve appointment setting results.

- Achieved consistent monthly lead quotas, while also contributing to strategic sales campaigns targeting specific industries and decision-makers.

Digital Marketing & Web Strategist | Elaine Shelly

- Launched and managed lead generation campaigns via LinkedIn, cold outreach, and PPC retargeting, producing a steady pipeline of sales-qualified leads.

- Used tools like Lemlist, Instantly.ai, Make.com, and n8n to automate outreach workflows and scale appointment-setting processes.

- Supported multiple small businesses with sales funnel strategy, handling both top-of-funnel outreach and nurturing sequences for booked meetings.

- Conducted discovery calls and qualification for client-side services, acting as the first point of contact for prospects before passing them to the sales team.

As a Chief Marketing Officer at StrategizeMB, I lead the planning, execution, and optimization of our online marketing strategies to help the company attract new leads, convert prospects, and retain loyal clients across multiple markets.

In this role, my key responsibilities include:

Designing and managing highly targeted email marketing campaigns using GoHighLevel, ensuring our messaging reaches the right audience and drives engagement and conversions.

Developing and maintaining user-friendly, high-converting websites and landing pages with Gohighlevel aligning our online presence with our brand goals and sales funnels.

Building and optimizing customer pipelines and workflows with CRM and automation tools like Make.com, streamlining our lead generation, follow-up, and client onboarding processes.

Planning, launching, and monitoring digital advertising campaigns and content marketing efforts across multiple channels to boost visibility, generate qualified leads, and support the sales team.

Collaborating closely with the Sales and Customer Success teams to ensure alignment between marketing campaigns, sales targets, and customer retention strategies.

Analyzing marketing performance data, generating reports, and using insights to refine strategies, improve ROI, and meet KPIs.

Organizing and hosting online meetings, presentations, and webinars via Zoom to educate prospects, onboard new clients, and strengthen relationships with our audience.

I combine my technical skills and creativity with a results-oriented mindset, drawing on my track record of delivering over 80 successful projects for various businesses. In this position, I am committed to driving growth, enhancing brand reputation, and ensuring that our marketing efforts translate into measurable business success.