Business Development & Account Executive | 5+ Years in B2B/B2G Sales, SaaS, GovTech & New Market Expansion

Managed a portfolio of 40–50 active B2B accounts, ensuring long-term product adoption and customer satisfaction across technical SaaS solutions. Conducted 20+ product demonstrations and consultative sessions per month, translating complex technical features into clear business value for diverse stakeholders. Developed tailored success strategies that helped customers maximize product value and identify competitive differentiators within their markets. Collaborated cross-functionally on onboarding, product education, and issue resolution to strengthen account retention. Also expanded the company's knowledge base by localizing technical documentation for Spanish-speaking markets, improving accessibility and user experience internationally.

B2G-focused Account Executive responsible for full-cycle sales execution, from outbound prospecting to contract negotiation and closing. Opened the Colombian market from scratch, securing the company's first LATAM government contracts and establishing a repeatable go-to-market framework for expansion. Closed 15 strategic contracts averaging $15K (ranging $5K–$45K), navigating complex sales cycles of up to 12 months involving procurement leaders, government officials, and C-suite executives. Executed high-volume outbound strategies (700+ emails, 100+ calls weekly) while managing full pipeline visibility across 60+ simultaneous opportunities.

Conducted high-volume outbound prospecting through cold calling to identify, qualify, and schedule appointments for specialists. Consistently exceeded performance benchmarks by implementing rigorous call planning, structured follow-up strategies, and disciplined daily activity management. Achieved a 60% success rate surpassing established productivity targets, demonstrating resilience and effectiveness in high-velocity sales environments. Developed strong discovery, objection-handling, and persuasive communication skills by engaging with a high volume of prospective customers and uncovering their needs. This role built a strong foundation in pipeline generation and consultative communication that later enabled success in full-cycle B2B and B2G sales roles.