Isabel Cristina's profile photo

VP Customer Experience | SaaS Growth Specialist | CS Team Builder | 30% WAU Lift | Apolo.io

Isabel Cristina

Top Rated Plus

Director of Customer Support

Colombia🇨🇴

$3,940 – $5,380/mo

About

I scale customer experience teams and drive product-led growth for SaaS companies. At Apollo.io, I grew the CS function from 3 to 125 employees and delivered a 30% increase in weekly active users through proactive, human-centric strategies.I build the end-to-end customer journey without adding unnecessary headcount. My approach combines operational rigor, coaching-driven leadership, and AI-enhanced support systems to make every customer touchpoint work harder.

Industry Experience

Account Management Software

Business Intelligence Software

Customer Onboarding Software

Sales Engagement Software

Sales Intelligence Software

Software Experience

Candidate Information

Availability

Full-Time

Work Arrangement

Remote

English Level

Near-Native Fluency (C1/C2)

Additional Languages Supported

Spanish

Roles Qualified For

Director of Customer Support

Client Support Coordinator

Customer Support Manager

Work Experience

Director of Customer Support

02/2020 - 11/2024

https://www.apollo.io

Established and managed Customer Support, Customer

Education, and L&D departments. Drove VoC projects

with R&D. Drove Xfunctional Proactive support, and

increased WAUs 33% after support touchpoint. Scale the

team to a department of 120+memebers.

Developed ticket categorization, workflows, and

automation for education and onboarding. Achieved a

96% satisfaction score with an 8-second chat response

time, scaling the team from 4 to 30+ members.

02/2018 - 02/2021

https://shop.cloudtask.com/

Colombia

Sustained business growth and profitability by maximizing

value. Mediated between clients and the company, driving

success. Improved onboarding processes for larger teams.

Created sales and support strategies for workflows and

cadences. Managed LOBs like Grammarly, WordStream,

GoDataFeed, Metadata.ai, Apollo.io, and OpenBOM.

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