Jen
Marketing Manager
$6,470.59
About
Fractional CMO & Senior Marketing Operations Executive | 20+ Years Driving B2B Growth, Strategy, and Executive Support
Industry Experience
Education & Training
Healthcare Technology
Professional Services
Retail & E-Commerce
Software Experience
Candidate Information
Availability
Part-Time
Work Arrangement
Remote
English Level
Native Fluency (C2)
Roles Qualified For
Work Experience
VP of Marketing
06/2023 - 07/2025https://www.rivergladespta.com/
VP of Volunteers, Riverglades Elementary PTA
- Built and led the school’s first formal volunteer program, supporting 41 committees and managing 100+ events annually.
- Boosted volunteer fulfillment from 40% to 100% and reduced no-show rate from 40% to just 3% by developing communication systems and culture initiatives.
- Designed infrastructure for Sign Up Genius, automated reports, onboarding, and training for 900+ volunteers.
- Partnered with high schools, community leaders, and administrators to fill volunteer staffing gaps and enhance school events.
- This was a volunteer position, hybrid 20-30 hours a week.
VP of Marketing
06/2013 - 12/2017www.matrixcare.com/
Promoted from within this company and through acquisitions, positions included Director of Marketing, Senior Director of Marketing and VP of Marketing.
- Developed B2B marketing strategy, campaigns, and partner marketing plans for lead generation.
- Designed and responded to RFPs, performed market analysis, and created feedback programs on win/loss trends.
Led strategy and logistics for national user conference (1,000+ attendees) and industry events.
- Led strategic marketing through three acquisitions; managed a six-person team and multimillion-dollar budget.
- Directed branding, customer marketing, and executive communications. Reported to the CEO.
- Managed acquisition-related marketing and communications; led investor due diligence and integration planning.
- Oversaw digital marketing infrastructure including CRM, email automation, and design strategy.
Operations Coordinator
05/2011 - 06/2013www.matrixcare.com/
- Supported the CEO and COO through a successful acquisition process, managing schedules, coordinating legal and financial communications, and maintaining confidentiality at every stage.
- Oversaw daily operations and special projects with minimal direction, streamlining internal communication and ensuring deadlines were met across departments.
Marketing Coordinator
12/2007 - 05/2011www.linkedin.com/company/141868/admin/dashboard/
Claims Verification, Inc. (No longer operating)
Insurance Fraud Investigation Company
- Directed B2B marketing, proposals, trade show materials, and inside sales enablement strategies.
Marketing Coordinator
04/2003 - 12/2007www.southernspecialties.com/
- Advanced through promotions, developing brand strategies for foodservice and retail clients.
-Developed marketing programs for a variety of business-to-business clients. Advanced through a series of promotions.
- Served as the right hand to the President, managing calendars, travel, and sensitive correspondence internationally with precision, professionalism, and discretion.
- Took initiative on administrative systems and cross-team coordination, helping the office run efficiently and improving executive bandwidth for high-level decisions.
Licenses, Certifications & Awards
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