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Jen

Top Rated Plus

Marketing Manager

$6,470.59

About

Fractional CMO & Senior Marketing Operations Executive | 20+ Years Driving B2B Growth, Strategy, and Executive Support

Industry Experience

Education & Training

Healthcare Technology

Professional Services

Retail & E-Commerce

Candidate Information

Availability

Part-Time

Work Arrangement

Remote

English Level

Native Fluency (C2)

Roles Qualified For

Marketing Manager
Customer Experience Manager
Paralegal

Work Experience

VP of Marketing

06/2023 - 07/2025

https://www.rivergladespta.com/

VP of Volunteers, Riverglades Elementary PTA

- Built and led the school’s first formal volunteer program, supporting 41 committees and managing 100+ events annually.

- Boosted volunteer fulfillment from 40% to 100% and reduced no-show rate from 40% to just 3% by developing communication systems and culture initiatives.

- Designed infrastructure for Sign Up Genius, automated reports, onboarding, and training for 900+ volunteers.

- Partnered with high schools, community leaders, and administrators to fill volunteer staffing gaps and enhance school events.

- This was a volunteer position, hybrid 20-30 hours a week.

VP of Marketing

06/2013 - 12/2017

www.matrixcare.com/

Promoted from within this company and through acquisitions, positions included Director of Marketing, Senior Director of Marketing and VP of Marketing.

- Developed B2B marketing strategy, campaigns, and partner marketing plans for lead generation.

- Designed and responded to RFPs, performed market analysis, and created feedback programs on win/loss trends.

Led strategy and logistics for national user conference (1,000+ attendees) and industry events.

- Led strategic marketing through three acquisitions; managed a six-person team and multimillion-dollar budget.

- Directed branding, customer marketing, and executive communications. Reported to the CEO.

- Managed acquisition-related marketing and communications; led investor due diligence and integration planning.

- Oversaw digital marketing infrastructure including CRM, email automation, and design strategy.

Operations Coordinator

05/2011 - 06/2013

www.matrixcare.com/

- Supported the CEO and COO through a successful acquisition process, managing schedules, coordinating legal and financial communications, and maintaining confidentiality at every stage.

- Oversaw daily operations and special projects with minimal direction, streamlining internal communication and ensuring deadlines were met across departments.

Marketing Coordinator

12/2007 - 05/2011

www.linkedin.com/company/141868/admin/dashboard/

Claims Verification, Inc. (No longer operating)

Insurance Fraud Investigation Company

- Directed B2B marketing, proposals, trade show materials, and inside sales enablement strategies.

Marketing Coordinator

04/2003 - 12/2007

www.southernspecialties.com/

- Advanced through promotions, developing brand strategies for foodservice and retail clients.

-Developed marketing programs for a variety of business-to-business clients. Advanced through a series of promotions.

- Served as the right hand to the President, managing calendars, travel, and sensitive correspondence internationally with precision, professionalism, and discretion.

- Took initiative on administrative systems and cross-team coordination, helping the office run efficiently and improving executive bandwidth for high-level decisions.

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