Jose Alfredo

Marketing & Sales Operations Specialist for a company with multinational presence in the IT Services & Consulting industry, serving companies in industries such as Medtech manufacturing, Biotechnology, Semiconductor and Electronics, among other device manufacturing industries.

Current duties include:

-Content generation and management for multiple channels (LinkedIn, X, Instagram and Youtube)

-Direct outreach to prospects on LinkedIn for brand awareness and appointment setting

-Marketing campaign implementations through multiple channels (Google Ads, Email Marketing, LinkedIn)

-CRM management (Hubspot) that includes record creation (contacts, companies and deals), report and dashboard creation, workflow creation and implementation, email templates for marketing and sales, files management, web page and landing page creation and management, user creation and enablement, among many others.

-Google Ads campaign implementation and management.

-Google Analytics management.

-Follow-up actions for prospects interested in our solutions after form submissions, website chat interactions, LinkedIn outreach, inbound leads coming from partners, among others.

-Marketing Development Fund requests and claims to our main partner to support marketing activities.

-Support our Sales team in activities such as tool stack on-boarding, creation of NDAs, SOWs, and other documents relevant to the sales process, pipeline reporting, and database management.

-Support our Go-To-Market team in the creation and implementation of GTM strategies for our own products.

-Connect with multiple vendors to help the company acquire the tech stack needed for out Sales & Marketing activities.

-Connect with our partners to discuss strategies to boost our access to market.

Business Development duties for a multinational company selling HR tech solutions and services to companies in the US

Main activities included:

-Cold outreach (phone, email, LinkedIn) for appointment setting

-Managing tools such as Outreach.Io, Orum, Salesforce, among others

Business Development duties for a company selling Sales Enablement solutions and services to companies in the US

Main activities included:

-Cold outreach (phone, email, LinkedIn) for appointment setting

-Follow-up actions to progress leads form top of funnel to fully qualified opportunities

-Marketing content deployment to raise brand awareness

-Video content creation for cold outreach

-Managing tools such as HubSpot, Leadfeeder, Hippo Video, among others

Business Development duties for accounts in industries such as Health & Wellness (B2B/B2C retail of wellness devices) and Manufacturing (B2B sales of services and products for manufacturing digitalization).

Main activities included:

-Cold outreach (phone, email, LinkedIn) for appointment setting

-Follow-up actions to progress leads form top of funnel to fully qualified opportunities

-Direct contact with our clients to improve outreach strategies and pipeline progress

-Managing tools such as HubSpot, Salesforce, Outreach.Io, among others