Millicent

Organizes and manages programs by handling schedules, communication, and administrative tasks. I ensure projects run smoothly, support team members, and keep everything on track to meet goals.

Spearhead social media initiatives for sustainable agriculture and public health projects, enhancing engagement and visibility.

Develop content strategies that align with organizational goals and sustainable development initiatives.

Supported communication campaigns and online customer engagement.

Drafted professional email and social media responses to client inquiries.

Maintained a consistent, brand-appropriate tone in all digital communications.

Conducted data-driven assessments and compiled test reports for program evaluation.

Created templates and tracking sheets to improve testing and reporting efficiency.

Collaborated with FYAR team to develop a clear and effective brand strategy and identity, enhancing visibility and community engagement.

Defined and refined brand elements including voice, tone, visual direction, and messaging pillars to align with organizational goals and resonate with the target audience.

Supported the creation of comprehensive brand guidelines for social media, website, and print collateral, ensuring a cohesive brand presence across all platforms.

Conducted audits of current platforms such as Instagram and the official website, providing actionable recommendations for consistency and improved engagement.

Assisted in crafting compelling campaign themes and storytelling strategies that positioned FYAR to attract donors, volunteers, and engage youth effectively.

Advised on positioning strategies to enhance FYAR’s appeal and outreach efforts among potential donors, volunteers, and youth.

Crafted comprehensive social media campaigns and educational content, bolstering consumer awareness and advocacy.

Engaged community members through targeted communication strategies, ensuring adherence to CAIR's mission and guidelines.