AI Operator | GEO + CRM Automation Specialist | Lead Generation & Systems Builder | Colombia

Built and deployed a Generative Engine Optimization (GEO) scoring system that diagnoses a company's LLM visibility across ChatGPT, Gemini, and Perplexity, generating a prioritized action plan for each platform. Developed the system using Claude Code and Obsidian as a persistent documentation layer, enabling rapid iteration and knowledge retention. The system identifies content gaps, recommends optimization strategies, and tracks visibility improvements over time. This work demonstrates the ability to translate emerging AI discovery trends into operational systems for SaaS companies transitioning from traditional Google SEO to LLM-driven discoverability.

Developed data-driven automation initiatives for a fintech platform, building real-time KPI dashboards in Power BI tracking 10,000+ loans and automating financial metrics tracking with Google Analytics. Applied data analysis and workflow automation to improve conversion forecasting and ROI measurement across 10,000+ loan portfolio. This experience demonstrates the ability to connect data systems, automate reporting, and build operational visibility—core skills for CRM automation and lead generation workflows in SaaS environments.

Designed and deployed a lead-qualification agent for real estate clients that automated lead scoring and triggered personalized outreach across LinkedIn, Gmail, and SMS from a single CRM. Built the system using Claude Code to integrate client data pipelines with multi-channel automation, reducing manual qualification time by 80% and enabling sales teams to focus on closing deals. Managed relationships with 20+ real estate clients through the marketplace, optimizing revenue outcomes through data-driven campaign analysis and demonstrating the ability to translate client pain points into operational AI solutions.