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Mutare

Mutare is a B2B lead generation company headquartered in the USA that specializes in engaging with prospects via Email, LinkedIn Social Selling and LinkedIn Ad Prospecting to generate sales qualified leads and discovery meetings for companies looking to sell B2B products in USA, Canada, UK, Australia, Latin America, Europe, and Asia Pacific markets.
 
Monthly Prospect List Size 1,000
Monthly Activities Per Prospect (#) 12
Quarterly Output Target (#) 15 Meetings
Performance Guarantee No
Quarterly Investment $6,000 - $14,000
Onboarding Fees No
Additional Fees Yes

 

mutare logo-3
Agency Listing Page - CTA

How Mutare Does Outreach Campaigns

Prospect Lists

Mutare uses the following approach in its standard service offering when building prospect lists for Sales Campaigns:

Tactics
Contact Data Types Software Provided Team Members
  • LinkedIn Ads
  • Human-Curated List Building
  • Firmographic Data
  • Demographic Data
  • Technographic Data
  • Trigger Event Data
  • Interest Data
  • Sales Intelligence Software
  • Email Verification Software
  • Phone Number Verification Software
  • CRM Software
  • Copywriter
  • Contact List Builder
  • SDR - Web

Prospecting Sequences

Mutare uses the following approach in its standard service offering when engaging with prospects for Sales Campaigns:

Channels Prospect List Type Sequence Types Provided
  • LinkedIn Ad Prospecting
  • Email
  • Phone (only for follow ups, no cold calling)
  • Outbound

  • Pre-Launch Outreach Sequences
  • First-Touch Outreach Sequences
  • Follow-Up Outreach Sequences
     
Campaign Assets Provided Software Provided Team Members
  • Email Scripts
  • LinkedIn Connection Request Scripts
  • LinkedIn Prospecting Scripts
  • LinkedIn InMail Scripts
  • Auto Dialer Software
  • Sales Engagement Software
  • SDR - All Channels
  • SDR - Manager
  • Account Executive
  • Performance Analyst
  • Quality Assurance Specialist

Performance Reports

Mutare uses the following approach in its standard service offering when reporting on the performance of Sales Campaigns:

Tactics Data Frequency Software Provided Team Members
  • Client Portal
  • Activity Metrics
  • Conversion Metrics
  • Output Metrics
  • Time Metrics
  • RealTime
  • Data Visualization Software
  • SDR - Manager
  • Performance Analyst

Case Studies

Case Study #1: E-Commerce Software

Appointment Setting campaign for a E-Commerce Software solution. The client was looking to promote into Technology Leaders, Operations Leaders, and Finance Leaders at companies in the Automotive industry operating in the following market(s): USA and Canada. The client's sales campaign goal was to generate 5 meetings per month.

Mutare built a prospect list of 200 contacts using Human Curated List Building.

Mutare deployed a sales sequence that included Cold Outbound Phone, Cold Outbound Email, Cold Outbound LinkedIn InMail, Warm Outbound Phone, Warm Outbound Email, and Warm Outbound LinkedIn InMail with a maximum frequency of up to 10 activities per contact per month until the contact converted or requested to be removed from their list.

Mutare exceeded the campaign goal for the first time in month 2 of the campaign, delivering 5 out of the 5 meetings per month goal. The highest number of meetings Mutare generated in one month, during the campaign period, was 7.

Case Study #2: Marketing Agency

Appointment Setting campaign for a Managed Services - Marketing Agency solution. The client was looking to promote into Marketing Leaders, Technology Leaders and Operations Leaders at companies in the eCommerce and Information Technology industries operating in the following market(s): USA, Canada, Latin America , Asia Pacific and Australia. The client's sales campaign goal was to generate 5 meetings per month.

Mutare built a prospect list of 800 contacts using a Human-Curated List Building team.

Mutare deployed a sales sequence that included Cold Outbound Phone, Cold Outbound Email, Cold Outbound LinkedIn Ads Warm Outbound Phone, Warm Outbound Email, and Warm Outbound LinkedIn Ads with a maximum frequency of up to 11 activities per contact per month until the contact converted or requested to be removed from their list.

Mutare exceeded the campaign goal for the first time in month 1 of the campaign, delivering 5 out of the 5 meetings per month goal. The highest number of meetings Mutare generated in one month, during the campaign period, was 7.

Case Study #3: Logistics & Supply Chain

Appointment Setting campaign for a Logistics & Supply Chain solution. The client was looking to promote into Technology Leaders, Operations Leaders and Finance Leaders at companies in the Retail and eCommerce industries operating in the following market(s): USA and Latin America. The client's sales campaign goal was to generate 5 meetings per month.

Mutare built a prospect list of 800 contacts using a Human-Curated List Building team.

Mutare deployed a sales sequence that included Cold Outbound Phone, Cold Outbound Email, Cold Outbound LinkedIn Ads Warm Outbound Phone, Warm Outbound Email, and Warm Outbound LinkedIn Ads with a maximum frequency of up to 11 activities per contact per month until the contact converted or requested to be removed from their list.

Mutare exceeded the campaign goal for the first time in month 1 of the campaign, delivering 5 out of the 5 meetings per month goal. The highest number of meetings Mutare generated in one month, during the campaign period, was 9.

Case Study #4: Life Sciences Products

Appointment Setting campaign for a Life Sciences Products solution. The client was looking to promote into Technology Leaders and Operations Leaders at companies in the Life Sciences & Medical Devices industry operating in the following market(s): USA, Canada, Northern Europe, Southern Europe and Africa. The client's sales campaign goal was to generate 4 meetings per month.

Mutare built a prospect list of 1000 contacts using a Human-Curated List Building team.

Mutare deployed a sales sequence that included Cold Outbound Phone, Cold Outbound Email, Cold Outbound LinkedIn Ads Warm Outbound Phone, Warm Outbound Email, and Warm Outbound LinkedIn Ads with a maximum frequency of up to 11 activities per contact per month until the contact converted or requested to be removed from their list.

Mutare exceeded the campaign goal for the first time in month 3 of the campaign, delivering 7 out of the 4 meetings per month goal. The highest number of meetings Mutare generated in one month, during the campaign period, was 10.


Frequently Asked Questions

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