
The Barbell at Expensify: A Management Story, Not a Cost Story
Expensify keeps sales leadership in the US and sales execution in LATAM. 48 account executives, averaging more than 5 years of tenure, across an 8 year…
Dave MenjuraRESOURCES / BLOG
Playbooks on hiring, retention, and running remote teams across engineering, sales, customer success, and operations.

Expensify keeps sales leadership in the US and sales execution in LATAM. 48 account executives, averaging more than 5 years of tenure, across an 8 year…
Dave Menjura
Billing services are limited by trained staff, not demand. Nierman Practice Management grew its medical billing service for dental practices with CloudTask…
Dave Menjura
US buyers describe their software before they describe the role. The same 10 tools come up again and again: HubSpot, Apollo, Claude, Clay, ChatGPT,…
Dave Menjura
The barbell keeps strategic revenue roles in the US and scales execution roles in LATAM. Apollo.io, Expensify, and Vonage built teams this way. A 5-seat pod…
Dave Menjura
HubSpot, Okta, Braze, and Deel all give quota-carrying Account Executives in Latin America full responsibility for demos, negotiation, and closing. Here is…
Amir Reiter
LATAM gives you a career outbound rep in your time zone who stays, if you pay inside the retention band of $3,000 to $4,000 a month and give them a real…
Amir Reiter
Most LATAM hires that leave in month four were lost to ordinary, preventable causes: pay drifting out of band, no manager contact, and no career path. Gallup…
Dave Menjura
Colombia runs on UTC-5 with no daylight saving, so it sits 0 to 1 hour from US Eastern all year, and its business services sector employs close to 790,000…
Dave Menjura
Hiring a full-time employee in Latin America costs $1,200 to $7,500 per month in base salary, plus $400 to $800 for an EOR or staffing fee and $500 to $1,500…
Dave Menjura
Expensify keeps sales leadership in the US and sales execution in LATAM. 48 account executives, averaging more than 5 years of tenure, across an 8 year…
Dave Menjura
Billing services are limited by trained staff, not demand. Nierman Practice Management grew its medical billing service for dental practices with CloudTask…
Dave Menjura
US buyers describe their software before they describe the role. The same 10 tools come up again and again: HubSpot, Apollo, Claude, Clay, ChatGPT,…
Dave Menjura
The barbell keeps strategic revenue roles in the US and scales execution roles in LATAM. Apollo.io, Expensify, and Vonage built teams this way. A 5-seat pod…
Dave Menjura
HubSpot, Okta, Braze, and Deel all give quota-carrying Account Executives in Latin America full responsibility for demos, negotiation, and closing. Here is…
Amir Reiter
LATAM gives you a career outbound rep in your time zone who stays, if you pay inside the retention band of $3,000 to $4,000 a month and give them a real…
Amir Reiter
Most LATAM hires that leave in month four were lost to ordinary, preventable causes: pay drifting out of band, no manager contact, and no career path. Gallup…
Dave Menjura
Colombia runs on UTC-5 with no daylight saving, so it sits 0 to 1 hour from US Eastern all year, and its business services sector employs close to 790,000…
Dave Menjura
Hiring a full-time employee in Latin America costs $1,200 to $7,500 per month in base salary, plus $400 to $800 for an EOR or staffing fee and $500 to $1,500…
Dave Menjura