ALL ROLES / CONTENT MARKETERS

Hire a content marketer who owns the plan and ships the work

Not a writing service that sells articles one at a time. One dedicated content marketer from Latin America who learns your product and your buyers, and runs your content from strategy to published.

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A content marketer drafting notes at her desk next to a laptop

TRUSTED BY TEAMS WHOSE CLOUDTASK HIRES HAVE STAYED 5 TO 8 YEARS

  • Apollo
  • Vonage
  • Expensify
  • GetAccept

How it works

How do I hire a content marketer?

You do one thing: interview. We handle everything else.

1

Post the role

5 minutes. The role, the motion, the tools, the comp band. That is all we need to start.

2

Review your matches

3 to 5 matches in 48 hours.

3

Interview and hire

We coordinate interviews. On Managed Staffing, we also handle payroll and compliance across LATAM.

WHY TEAMS TRUST CLOUDTASK

What you get with every hire

One owner, not a queue of writers

The same person every week, learning your product, your buyers and your voice. Not whichever writer picks up the next brief.

Your working day, covered

Latin America and the Caribbean overlap the US business day, so reviews, interviews with your experts and edits happen live.

Verified on your stack

WordPress, HubSpot, Google Docs, Canva, your social scheduler. Checked per candidate instead of taken from a self-reported list.

Replacement guarantee

24 months on Managed Staffing, 6 months on Direct Hire. Content compounds slowly, so the guarantee covers the case where the fit is wrong before you lose months.

WHY CLOUDTASK

Staffing with numbers behind it

10,000+

hires placed

since 2016

85%

still in seat

past 90 days

24 months

replacement guarantee

on Managed Staffing

12

countries

across Latin America and the Caribbean

PRICING MODEL

Managed Staffing.

Managed Staffing is open to every role we place. We find the person, handle payments and compliance, and stay involved after the hire with check-ins, visibility, and escalation when something is off. You get the person. We keep the machine running. For roles that create demand, outbound SDRs, BDRs, demand generation and full-cycle AEs, Managed Staffing runs on a six-month minimum term.

Pay

One all-in monthly rate

Per person. That is the number, and there is nothing added to it.

In the monthly rate

  • Sourcing from the CloudTask staffing and recruiting company
  • Screening and vetting
  • Matching coordination
  • Worker payments
  • Compliance and employment administration
  • Onboarding support at day 0, 7, 30 and 60
  • Ongoing check-ins with the hire and with you
  • Time and activity tracking, on by default
  • Performance escalation
  • 24-month replacement guarantee. Replacements not capped.
  • Health benefits available on request
  • Equipment benefits available on request

Stays with you

  • The work itself
  • Priorities and direction
  • Who you hire

$299 to start your search. One time, not a subscription. It applies to your buyout or toward your first placement.

Start your search

PRICING MODEL

Direct Hire.

Direct Hire is open to every role we place. We find the person, vet them, and hand them over. You employ them, you manage them, you own the relationship from day one. Roles that create demand usually land here, because live call feedback and daily coaching work best coming straight from your sales leader, and there is no minimum term.

Pay

20% to 30%

Of first-year base salary. One time, quoted per role, paid when they accept.

In the fee

  • Sourcing from the CloudTask staffing and recruiting company
  • Screening and vetting
  • Shortlist of matched candidates
  • Interview coordination
  • Offer support
  • 6-month replacement guarantee. One replacement, same job description.

Yours when they accept

  • Employment and payroll
  • Compliance and employment administration
  • Ongoing management
  • Time and activity tracking
  • Health benefits and equipment benefits

$299 to start your search. One time, not a subscription. It applies to your buyout or toward your first placement.

Start your search

How CloudTask compares

Run the numbers. We did.

The same role, three ways to fill it.

Swipe to compare

US Direct Hire Staffing Agency
Time to First Interview 48 hours 3 to 6 weeks 2 to 4 weeks
Payroll & Compliance Included on Managed Staffing You manage Included in rate
Vetting Process Human + AI verified You screen Recruiter screened
Candidate spam Screened out before you see a profile Common Low
Tool Verification Verified per candidate Self-reported Rarely verified
Free Replacements 24 months on Managed Staffing, 6 months on Direct Hire None Variable

Testimonials

Trusted by teams that hire with us

  • LATAM has been a gold mine for talent. Our CloudTask hires understand our company culture and mission, and they connect with our customers in a way that drives high NPS and CX scores.
    David Barrett
    David Barrett CEO, Expensify
  • At first we were an SF-based team only. Then I met Amir Reiter back in 2018. After visiting Medellín, I knew LATAM would be key to our growth and success.
    Tim Zheng
    Tim Zheng CEO, Apollo.io
  • After meeting my CX and CS team in Medellín, we immediately loved the culture and the work ethic. As a European-HQ company, we found LATAM to be perfect to service our American clients.
    Carl Carell
    Carl Carell CRO and Co-founder, GetAccept

SKILLS

Top capabilities to look for in a content marketer

Good sentences are the entry ticket. These are the capabilities that decide whether your content brings in buyers or just fills a calendar.

  • Writing for a specific buyer

    Knowing who the piece is for, what they already believe and what they need to hear next. Generic content is written for everyone and read by no one.

  • Research and search intent

    Finding what your buyers actually ask, reading the pages that already rank, and writing the answer those pages are missing.

  • Interviewing your experts

    Pulling the insight out of your founder, your sales team or your customers, because that is the part a competitor cannot copy.

  • Editing, including their own work

    Cutting a draft in half without losing the point. Most weak content is a good piece that nobody edited.

  • Running a calendar that holds

    Planning topics, owners and dates, and shipping on schedule without letting quality slide to hit the date.

  • Distribution, not just publishing

    Turning one piece into a newsletter, social posts and sales enablement, so the work reaches people after the day it goes live.

  • Measuring what the content did

    Traffic, conversions and the deals it touched. Reporting that tells you which topics to do more of and which to stop.

  • AI where it saves a step

    Outlines, research summaries and first drafts. Useful for speed, and never a substitute for the expertise and editing that make a piece worth reading.

HIRING GUIDE

How to hire a content marketer

Most companies buy content one article at a time and wonder why it never adds up to a program. This guide covers what a content marketer owns, how a dedicated hire differs from a writing service, and when you should not hire one yet.

What does a content marketer do?

A content marketer decides what to publish, for whom and why, and then makes sure it gets written, edited, published and distributed. The writing is part of the job, not the whole job.

In practice that means a topic plan tied to what your buyers search and ask, interviews with the people inside your company who know the answers, drafts and edits, and the distribution that puts each piece in front of the right people.

How is a content marketer different from a content strategist or a writer?

A writer produces the piece you brief. A content strategist decides what the program should be. A content marketer usually does both at the level a growing company needs: the plan, and the output that follows from it.

Larger teams split the roles. Most companies hiring their first content person need one who can do both and knows when to bring in a specialist.

Should I use a writing service or hire a content marketer?

Writing services and freelance platforms sell articles. You write the brief, they deliver the draft, and the thinking about what to publish next stays with you. For a handful of pieces on topics you already know well, that is a reasonable purchase.

Hire a content marketer when you want someone to own the program: decide the topics, learn the product, interview your experts and keep shipping. The value of content comes from consistency and context, and a per article model resets both with every order.

When should I not hire a content marketer yet?

When nobody can say who the buyer is or what the product does better than the alternatives. A content marketer will build on your positioning, and if it is not settled the content will drift with it.

It is also too early when there is no one inside the company willing to give a content marketer 30 minutes a week. The best material comes from your own experts, and without that access the output will read like everyone else's.

Is AI-written content good enough?

For first drafts, outlines and research summaries, often yes. For the pieces that are supposed to win a buyer, rarely on its own. AI writes the average of what already exists, and the average is exactly what does not stand out.

The useful setup is a content marketer who uses AI tools to move faster and spends the time saved on what AI cannot do: interviewing your experts, adding your own data and point of view, and editing hard.

What should I look for in the interview?

Ask for two pieces they wrote and what each one was supposed to achieve. You want to hear about a reader and a goal, not only a word count and a topic.

Then give a small, real exercise: a topic from your business and 30 minutes to outline it. What you are testing is whether they ask who the reader is before they start.

Red flags in content marketer candidates

Word counts instead of readers. Ask what each of their pieces was supposed to achieve. A candidate who answers with a topic and a length, and never names a reader or a goal, writes for everyone and is read by no one.

Starting before asking. In the outline exercise, a candidate who starts writing headings without asking who the reader is will fill your calendar with content that could belong to any company.

No experts in the work. If none of their samples draws on an interview with a founder, a salesperson or a customer, the pieces were built from what already ranks, which is the part a competitor can copy.

Published and forgotten. A candidate who talks about publishing but never about what happened next, where the piece was distributed or what it did for traffic, conversions or deals, cannot tell you which topics to do more of.

AI drafts as finished work. A candidate who describes AI writing as their process rather than one step in it will give you the average of what already exists. Ask what they changed in the last AI draft they edited.

How much does it cost to hire a content marketer?

It depends on seniority, the kind of content, the language requirement and the country the person works from, and any single number describes one scenario and calls it a price.

What is worth understanding is the shape. On Managed Staffing it is one all-in monthly rate per person with payments, compliance and replacement cover inside it. On Direct Hire it is a one-time fee and the person goes on your payroll. We quote your number before you interview anyone.

Why hire a content marketer in Latin America?

Overlap. Content needs reviews, interviews and quick edits with your team, and Latin America and the Caribbean share most of the US working day.

The second reason is English. Your content marketer writes in your brand's voice for US buyers, and we screen written and spoken English live rather than inferring it from a profile.

How does CloudTask hire for this role?

You send the kind of content, the channels and the tools you use. We come back with 3 to 5 matched profiles within 48 hours, each one screened on a live call and verified against the stack you named.

You interview and choose. On Managed Staffing we handle payments, compliance and onboarding and stay involved with check-ins. On Direct Hire the person joins your payroll from day one. Both carry a replacement guarantee: 24 months on Managed Staffing, 6 months on Direct Hire.

FAQ

The fine print, in plain terms.

Are blogs still worth doing?
Yes, when they answer questions your buyers actually ask and say something the pages already ranking do not. A blog that repeats what is already out there is harder to justify than it used to be.
What does a content strategist do?
A content strategist decides what a company should publish, for whom and why, and how it connects to the business goals. Many content marketers do this as part of the role, alongside the writing and editing.
What are the pillars of a content strategy?
Frameworks vary, but most cover the same ground: a defined audience, the topics that matter to them, a plan for producing the content, a plan for distributing it, and a way to measure what it achieved.
Can a content marketer write in our brand voice?
Yes, with a written voice guide, a few examples you like and feedback on the first pieces. Plan for the first month to be about calibrating the voice before you expect full volume.
How fast can a content marketer start?
You get 3 to 5 matched profiles within 48 hours. After you choose, plan for the first two weeks to go on product, buyers, access and a first topic plan.
What is the $299 for?
It starts your search. One time, not a subscription. It applies to your first placement or toward a buyout, so it is not an extra cost, it is the first part of one.
Why is there no number on the monthly rate?
Because it depends on the role, the seniority and the country. We quote the all-in monthly rate per person before you interview, so you know the number before you commit to anyone.
Who is the legal employer?
On Managed Staffing, CloudTask is the contracting party and handles payments and compliance, and you direct the work. On Direct Hire, you employ and manage the hire from day one.
How does tracking work, and can I turn it off?
On Managed Staffing, time and activity tracking is on by default. Talk to us about your setup when you start your search.
What happens if the person does not work out?
Managed Staffing carries a 24-month replacement guarantee, and replacements are not capped. Direct Hire carries a 6-month replacement guarantee: one replacement for the same job description.
Is there a platform or subscription fee?
No. $299 starts your search, one time, and applies toward your first placement. There is no subscription.

Ready to hire?

3 to 5 matches in 48 hours. Start with a quick role brief to get your shortlist.